Embracing Etsy: Getting Started

In preparing to launch an Etsy shop, I hope I’ve done my research. I fear, however, that I’ve done TOO MUCH.
Definitely read the Etsy Handbook, and then peruse the Storque and forums to get a sense of what you need to do, what problems others are experiencing and get great advice.
As a long-time Etsy shopper, [...]

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Breaking eBay

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What started out as a wonderful buy and sell marketplace for the unique and unusual has been tweaked beyond recognition.
Year by year, change by change, small sellers of vintiques and collectibles get squeezed out in favor of high volume sellers selling 50,000 packages of imported socks in a single fixed price listing.
I guess the ultimate [...]

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Branding: You’re Already Doing It

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With all the talk and dozens of books on the market, you’d think branding yourself or your business was some deep, dark mystery solved only by an MBA from an Ivy League school.
Not so.  Let me simplify it for you.
Every contact that you or your business has with the public is branding.

Logo, eshop, [...]

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How-To Find Garage, Yard and Estate Sales

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It’s no secret that vintique dealers find inventory for their booths at yard, estate and garage sales.
It’s also no secret that subscribing to the daily paper just to get those sales listings is, at least in my area, expensive.  Yes, I could wait til Friday morning, go get a paper and head out, but I [...]

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