With all the talk and dozens of books on the market, you’d think branding yourself or your business was some deep, dark mystery solved only by an MBA from an Ivy League school. Not so. Let me simplify it for you. Every contact that you or your business has with the public is branding. Logo, [...]
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There was a op-ed floating around online a few weeks ago dissing Etsy sellers as delusional housewives wanting to get-rich-quick. I thought I had bookmarked the article, but now I can’t find. The gist of the ridiculous point being made was that the webmasters behind Etsy are scamming poor, stupid women into thinking they can [...]
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