From the category archives:

Opinion

Embracing Etsy: Etsy’s Handbook, Storque, and Forums

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I’m sure I won’t make many friends with this post, but it has to be said: Etsy has TOO MUCH advice. Has anyone, save for a meddling friend, ever given you too much advice? Didn’t think so.
Although I appreciate all the time, effort and woman-hours that went into it all, it is overwhelming.
That said, I [...]

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Branding: You’re Already Doing It

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With all the talk and dozens of books on the market, you’d think branding yourself or your business was some deep, dark mystery solved only by an MBA from an Ivy League school.
Not so.  Let me simplify it for you.
Every contact that you or your business has with the public is branding.

Logo, eshop, [...]

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Dissing Etsy Sellers

I Heart Etsy

There was a op-ed floating around online a few weeks ago dissing Etsy sellers as delusional housewives wanting to get-rich-quick. I thought I had bookmarked the article, but now I can’t find.
The gist of the ridiculous point being made was that the webmasters behind Etsy are scamming poor, stupid women into thinking they can make [...]

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